Curator’s statement
Madeira is one of those places that quietly exceeds expectations. It has the dramatic cliffs, lush green mountains, and ocean views you picture—but it’s also easy, relaxed, and far less crowded than most of Europe. I almost always recommend splitting your time between two areas: Funchal for the restaurants, culture, and energy, and Calheta for a slower, coastal reset.
The Fora Difference
Book with Roam and Relish to access exclusive perks and experiences on your trip.
Killer perks
Free upgrades, spa credits and more—we got you
Personalized recs
Customized travel planning for your style
Insider knowledge
Expert advice from people who’ve actually been there
Where to stay in Madeira
Unlock perks by contacting Roam and Relish to book your trip.
Things to do in Madeira

Monte toboggan ride
Explore the Levada walks: These are one of the most unique parts of Madeira—trails that run through forests, along cliffs, and past waterfalls. There are plenty of options depending on how active you want to be.
Sunrise at Pico do Arieiro: An early morning, but worth it. You’re literally above the clouds—it’s one of those views you don’t forget.
Vintage sidecar tour: Such a fun way to see the island. You ride through Funchal and along the coast in a vintage sidecar—unexpected, a little different, and surprisingly scenic.
Funchal food tour: I almost always recommend this at the start of the trip. It gives you a great feel for the island while trying all the local dishes—and helps you get your bearings in Old Town.
Sip a poncha (like a local): Madeira’s signature drink—rum, citrus, honey, and stronger than it tastes. Best enjoyed somewhere local. Câmara de Lobos is a favorite.
Madeira embroidery and lace shopping (bordal / traditional shops): If you want something to bring home, this is it. Beautiful handmade linens and lace that actually feel meaningful—not touristy.
Cable car and Monte toboggan ride: A little touristy, yes—but still fun and very “Madeira.” Worth doing once.
Private boat day (from Calheta or Funchal): One of my favorite ways to see the island. The coastline is incredible from the water, and you’ll often spot dolphins along the way.
Places to eat & drink in Madeira

Poncha!
Il Gallo d’Oro (Funchal): If you want a really special night, this is it. Two Michelin stars and worth it.
Desarma (Funchal): Go for sunset. Great views, great food, and an easy first or last night spot.
Kampo (Funchal): One of my go-tos. Creative, local, and just consistently good.
Ákua (Funchal): Seafood-focused and a little lighter—nice when you want something refined but not too heavy.
Restaurante do Forte (Funchal): More about the setting here—it’s inside a historic fort and feels like an occasion.
Zarcos (Funchal): Very local, very hearty. Come hungry.
Lá ao Fundo (Funchal): Easy, relaxed, and always a good dinner near Old Town.
Essência do Atlântico (Calheta): Perfect for a long lunch after the beach or a boat day—right on the water.
Revolucion Cocktail Bar (Funchal): Best cocktails on the island. A little hidden, which makes it even better.
Poncha in Câmara de Lobos: This is one of those simple but memorable moments. Go in the early evening, grab a poncha, and just hang out—it’s very local and very Madeira.
Need to know
Do Funchal first, then Calheta. It creates a natural flow—explore, then unwind.
Microclimates are real. It can be sunny in one part of the island and cloudy in another—stay flexible.
This isn’t a traditional beach destination. Think dramatic coastlines and natural pools over long sandy beaches.
Book key restaurants in advance—epecially Il Gallo d’Oro, Desarma, and Kampo.

Travel Advisor
Roam and Relish
Karen May
Get in touch with Roam and Relish
Did you like this guide? Reach out to customize and book your own experience. Or, just to chat about travel in general.
For more inspiration and insider recommendations, visit our Madeira page.


