Build a business doing what you love — on your own terms.
Fora is redefining what it means to be a travel advisor. Cue more flexibility, more inclusion and more support for travel-loving entrepreneurs who want to build a business on their own terms.
Join the next generation of travel advisors
Training
Start booking trips the day you join, with a best-in-class training curriculum developed by industry experts.
Access to recorded lessons, getting what you need when you need it
Learn alongside your community from experienced advisors
40+ hours of live, small-group training
Certification programs to guide your learning journey
Partnerships
You'll benefit from our decades of experience in the industry, to unlock perks and upgrades for your clients at hotels around the world.
Preferred partnerships and invite-only memberships with hotel brands
Perks at over 7,200 hotels and cruises worldwide
Increased commission at partner properties
Exclusive rates
Marketing
We've got data-driven marketing resources and shareable assets to make you look like a star.
Your own @fora.travel email address
A dedicated profile page on Fora's website
Designer-made email and social media templates
Client-development tips and best practices
Platform
We’re using the latest technology to build tools that make being a travel advisor easier than ever.
IATA # (license to sell travel)
All-in-one booking platform
Client-management tools
Client card collection & storage
Payments
We handle every aspect of getting you paid — so you can focus on the fun part.
Competitive commission payout timelines
Commission & payment collection
Partner invoicing & admin support
Net rate & planning fee collection
Curious about building your business booking travel with Fora?
Select a booking example to see how much you could earn
Your colleague’s safari
Your custom adventure
Your best friend’s hotel staycation
Your parents’ cruise
Booking Cost
$1000
Commission Rate *
$10
Commission Earned
$100
You Keep 70%
$70
* Commission levels differ by travel partner, typically ranging from 10-25% and averaging ~12%. Most of that commission (70%) goes straight to you, the advisor. The remainder supports Fora's behind-the-scenes work invoicing partners and chasing commission checks to ultimately ensure timely payment to our advisors.
Ready to get started?
Join the next generation of travel advisors and start earning on your bookings. Apply to become a Fora Advisor in three simple steps (pro tip: most applications are accepted within a week!).
Apply
Submit your email & take our survey so we can get to know each other.
Join Fora
Once accepted, sign up for one of our membership plans. We have both annual and monthly options.
Book Travel
Start building your travel business with Fora booking travel and tapping into our vast resources to set yourself up for success!
We think we're great, and turns out, so do a lot of other pretty important people
Featured In
For the seasoned traveler
"Fora’s community and resources allowed me to do this full-time. I took a leap of faith and I’m glad I did."
For the career-changer
"Fora gave me the opportunity to have my own business—with guardrails. It offered me the freedom to be an entrepreneur."
For the natural entrepreneur
"I started travel advising by helping my friends book, and then it became a business. Now I get to transition fully to travel."
Travel Advisor
Randy Marsden
Software salesperson & travel enthusiast
Choose a membership option that works best for your business.
Book just $360/month in travel and you’ll cover your subscription fees. Everything after that is your profit to keep.
We weren't loving the old travel advisor model, so we built something better
Fora
Old-School Agencies
Approach
ApproachWe meet you where you’re at in your advisor journey, whether part-time, full-time or somewhere in between.
ApproachExpects you to quit your job to pursue travel advising full-time.
Culture
CultureInclusive, collaborative and community-centric to our core. Think collaboration over competition.
CultureSharp-elbowed, not welcoming, no connection, support or sense of community.
Earnings
EarningsWe'll handle commission tracking & payments for you.
EarningsYou'll chase paychecks yourself.
Cost
CostLow cost to join, with an affordable and flexible subscription fee.
CostHigh startup costs with training and certification fees.
Technology
TechnologySilicon Valley engineers building tools for you.
TechnologyPencils and paper (yes, really).
Onboarding
OnboardingHit the ground running with a personalized & ongoing training curriculum.
OnboardingExpensive (and required) training programs with outdated curriculums.
Sales Quotas
Sales QuotasSet your own goals.
Sales QuotasStrict minimum sales requirements.
Apply to join Fora today & get everything you need to succeed
Share your email below to kick off your application process.
Still have questions? We got you.
We’ll get you onboarded and set up with our travel agent training training curriculum, where you’ll learn everything from the ins and outs of hotel and cruise bookings to partner relations to destination-specific advice and beyond.
We’ll work to get you set up with everything you need to succeed from your first booking to your 1,000th (and beyond).
Of course! As professional travel advisors ourselves, we’re excited to welcome experienced advisors to our community. We’re advisor-centric to our core, so there’s something here for everyone, no matter where you are on your journey.
Fora works with 170,000+ suppliers, giving advisors access to exclusive perks at thousands of properties worldwide, including those belonging to top brands like IHG, Hyatt, Belmond, Rosewood, and more. We work with both high-end luxury partners as well as lifestyle boutique partners.
As a Fora Advisor, you can book with a wide array of travel suppliers. Think anything from hotels, cruises, transportation, tours and activities, villas, all-inclusives, car rentals, travel insurance, yacht charters, and even private aviation.
Fora Advisors take home the majority (70%) of each commission, and Fora keeps a small portion (30%) as the host agency. After you book more than US$300k in commissionable travel in a calendar year, the split changes to 80/20 (you must re-qualify annually).
Use our commissions calculator to easily estimate your potential earnings.
We have two subscription options: monthly ($49/mo) or annual ($299/year). There are no fees beyond this and it covers the cost of Fora’s technology platform, training, admin support, access to our IATA number, E&O insurance, and our community platform.
At Fora, never. You're empowered to book in accordance with your schedule, and on your own terms.
As part of joining Fora, you will be a 1099 independent contractor. You do not need to have an LLC to sign up with Fora. Should you want to, though, you can onboard with Fora as an LLC, rather than an individual contractor.
Yes, you can easily upgrade from our monthly to annual plan after joining.
Yes! Booking travel is a great way for creators to expand on their travel income streams. It is important to note that the role of a Fora Advisor is rooted in planning and booking travel, which is different from an affiliate program.
Sign up! Enter your email on this page and you’ll be prompted to complete a detailed survey on your travel style and experience. If you meet our criteria, we'll get you onboarded and show you the ropes, so you can start booking travel in no time.
Check out our FAQs Page for quick answers to common questions.
Prefer a live Q&A? Visit our Events Page to join one of our upcoming webinars hosted by our Membership Team!
Still need help? Reach out to us at joinus@foratravel.com—we’re happy to chat!