Fast Company Names Fora a Most Innovative Company of 2023!

2022 FAM trip with Fora Advisors

We’re thrilled to announce that we have been named one of Fast Company’s Most Innovative Companies of 2023! At Fora, we’re all about modernizing the travel advisor industry, consistently working to empower anyone with a passion for travel to build a business they love. 

Fast Company's annual compilation “provides a firsthand look at the inspiring and innovative efforts of companies across all sectors of the economy.” The honor is bestowed on businesses — large corporations and start-ups (like us!) alike — that push the boundaries of their respective fields, from dining to biotech to advertising and of course, travel. 

This year, 540 brands were recognized globally, only 10 of which were in the travel and hospitality industry. As a relative newcomer to this space (Fora is 18 months old), we couldn’t be more grateful for this validation, nor more excited about the future. 

“Everyone on this list does something completely, uniquely different,” the magazine’s editor-in-chief, Brendan Vaughan, said. “Yet, they all have one thing in common: innovation.” 

Fora Advisor Rabia Malik

Selected companies must back up their innovation with specifics (no hand waving here), demonstrating how they moved the needle. We’re committed to empowering and enabling travel advisors to build a fun, meaningful and fulfilling career — one that provides a warm community, fast and fair compensation, accessible technology and expertise from our in-house team of travel and marketing experts. 

We’re also committed to supporting the people and businesses that make travel so special in the first place. Travel presents a unique opportunity to connect with other people, and with another place. When consumers work with a travel advisor to plan their vacation, everyone wins: the hotels, their stellar staff, tour companies and everyone else you meet on your journey. They all derive greater value (and an economic opportunity), while the consumer enjoys a more intimate, tailored experience. We aim to add the human element back into travel, and to support everyone involved along the way. 

We could not be more grateful for this milestone. Every time a new advisor joins Fora, or books a trip, or visits our New York headquarters, is reason enough to celebrate. Fast Company’s recognition augments these special moments.

We love witnessing our community of Fora Advisors grow, and look forward to seeing how it continues to evolve. In the meantime, we’ll keep innovating, and will continue to push boundaries.

Interested in joining us? Learn more about becoming a Fora Advisor today.