Here’s a scenario that happens more often than you might think: Your clients book their dream hotel through you at a great rate. Two weeks later, that same room drops by $200. They spot it online and wonder if they’ve overpaid, asking you if you’re monitoring the rates.
This used to mean an awkward conversation and a hit to your credibility. Not anymore.
Fora’s Price Drop feature automatically monitors your clients’ refundable hotel bookings and alerts you the moment a better rate becomes available. You rebook, your client saves money, and you look like the hero who’s always working on their behalf—because you are.
How Price Drop works
The entire Price Drop process is streamlined through your advisor dashboard on our platform, called Portal.
You book a hotel for your client through Portal.
Our proprietary technology monitors the rate daily.
If the price decreases by at least $50 and 5%—and the booking is refundable—you receive an email alert.
You rebook your client at the lower rate, saving them money and securing their trust.
Why Fora built Price Drop
Hotels operate on dynamic pricing models—rates fluctuate based on demand, seasonal trends, and inventory management. While this creates opportunities for savvy travelers, it also creates risk for advisors who want to deliver the best value to their clients.
Traditionally, advisors faced an impossible choice: Book early at potentially higher rates to make sure clients get a room, or wait for lower rates and risk rooms selling out. Both strategies can strain client relationships.
Price Drop eliminates this dilemma. You can confidently book refundable rates knowing that our technology will detect better pricing after booking. This means you can lock in your client’s preferred dates and hotels while still having the chance of savings—even when you’re not actively monitoring rates.
How Price Drop helps travel advisors
Build client trust. When you deliver unexpected savings after booking, you’re proving your value. Clients see that working with you means you’re always thinking about their best interests, even after transactions are complete, which helps grow your business.
Remove booking stress. Price Drop takes the guesswork out of timing. You can book refundable rates without second-guessing whether you should wait for potential drops.
Deliver proactive service. Instead of clients discovering better rates on their own (and questioning your recommendations), you’re the one bringing the savings to them. This positions you as the expert who’s always working on their behalf.
Read more about how Fora's technology is powering travel advisors with Bookable Quote, Advisor Branding, and Itineraries.
