Unified Booking
Everything you need to book smarter—all in one place.
Access 175,000+ hotels through a single login—no more juggling multiple portals
Compare rates, amenities, and availability in one comprehensive interface
Price drop alerts to secure the best value for your clients
Advisor reviews to inform your bookings with real insights
Branding
Use your logo across all our templates—your brand on every itinerary, form, and client-facing touchpoint.
Branded itineraries with your logo to share with clients
Client-facing communications that reflect your brand
Branded proposals and travel documents that reflect your business identity
CRM
Never manage your clients across a spreadsheet again
Comprehensive client profiles with preferences and travel history
Store client payment details securely in The Vault and rebook with a single click—no need to collect info twice
Previous itinerary access for reference and repeat booking
Loyalty numbers saved once, applied every time
AI Tooling
You handle the expertise—Sidekick, our AI chatbot, handles the nuance questions.
Generate detailed destination research in seconds instead of hours
Answer complex policy and supplier questions instantly
Create tailored itinerary suggestions based on client preferences
Unified Booking
Everything you need to book smarter—all in one place.
Access 175,000+ hotels through a single login—no more juggling multiple portals
Compare rates, amenities, and availability in one comprehensive interface
Price drop alerts to secure the best value for your clients
Advisor reviews to inform your bookings with real insights
Access industry-leading partnerships
As a top-producing agency across partner networks, Fora unlocks amenities and recognition that translate directly to enhanced client experiences and higher commissions.
Fora Reserve: your secret weapon
We've created Fora Reserve, our exclusive program featuring top independent and boutique hotels. Meaning you enjoy enhanced commissions and insider context. And your clients? They get the VIP treatment and hard-to-find perks not available anywhere else.
Our large and growing network helps you stand out with:
Fast payment within 2 weeks of guest checkout
Enhanced commissions above industry standard
Exclusive perks and credits unavailable through other channels
Priority access to upgrades
Personal connections with hotel management
The perks of Pro
At $100k in annual bookings you'll unlock:
Lead generation resources: Access to qualified leads generated through Fora's marketing channels
Priority FAM access: Supplier-hosted experiences with top luxury brands
Elite advisor community: Pro-exclusive Forum channels for business discussions
Industry insider access: Virtuoso login, IATA card, CLIA Membership, and access to our flights desk
Already there? Simply provide proof of your existing book of business when you apply. Our membership team will review and help you unlock Pro benefits if you’re eligible. If your existing book of business is >$300k per year, you are also eligible to come in at an 80/20 commission split.
Your next chapter in travel starts now
Share your email below to kick off your application process.
Questions?
No way. Our team handles all the invoicing and commission tracking for you. You get paid automatically when the supplier pays us.
All advisors have access to our IATA number. Once you reach our Pro level at $100k in bookings, you will be eligible to receive a physical IATA card.
No—we respect your experience and don’t require re-training if you're already established. Training is always available to support your growth and is required to unlock certain milestone tiers within Fora.
We ask that any bookings made under a previous host agency remain with that host, in line with industry best practices.
Yes. Fora is a top-tier host agency with affiliations including Virtuoso, CLIA, and IATA, giving you access to premium suppliers and perks (plus more)!