Fora - Home

Turn your travel obsession into

your next career move

Jumpstart your travel business by becoming a member of Fora

Fora is built for the next generation of entrepreneurial travel advisors. Our mission is to empower anyone with a passion for travel to earn a flexible income booking trips.

Featured In

  • Business Insider logo
  • New York Mag logo
  • Real Simple logo
  • Tech Crunch logo
  • The Strategist logo
  • Wall Street Journal logo
  • USA Today logo
  • Skift logo
  • Travel + Leisure logo
  • Fast Company logo
  • Today Show logo
  • The Points Guy logo
  • Business Insider logo
  • New York Mag logo
  • Real Simple logo
  • Tech Crunch logo
  • The Strategist logo
  • Wall Street Journal logo
  • USA Today logo
  • Skift logo
  • Travel + Leisure logo
  • Fast Company logo
  • Today Show logo
  • The Points Guy logo
  • Business Insider logo
  • New York Mag logo
  • Real Simple logo
  • Tech Crunch logo
  • The Strategist logo
  • Wall Street Journal logo
  • USA Today logo
  • Skift logo
  • Travel + Leisure logo
  • Fast Company logo
  • Today Show logo
  • The Points Guy logo
Play
For the career-changer
"Wow...This is exactly what I was looking for."
Advisor - Pamela Murphy

Travel Advisor

Pamela Murphy

Marketing professional-turned-travel advisor
Play
For the creative outlet-seeker
"I've been able to build amazing relationships and friends though the Fora community."
Advisor - Fallon Alexandria

Travel Advisor

Fallon Alexandria

Corporate VP & style tastemaker
Play
For the side-hustler
"It was really important to me to join a company that was totally flexible, because I have a full-time job."
Advisor - Rabia Malik

Travel Advisor

Rabia Malik

Tech professional & wanderluster

Fora gives you everything you need to start your travel business

We’ve got all the tools and resources you need to start planning and booking trips from day one.

a group of people sit and chat around a table

Community

Our diverse, inclusive & engaged global community is designed to make you feel welcome.

  • Live networking events across the country

  • icon app

    Community app for collaboration and support

  • events icon

    Weekly online community & partner events

  • group icon

    Mentorship, FAM trips & site visits

Training visual

Training

Start booking trips the day you join, with a best-in-class training curriculum developed by industry experts.

  • Access to recorded lessons, getting what you need when you need it

  • Learn alongside your community from experienced advisors

  • 40+ hours of live, small-group training

  • Certification programs to guide your learning journey

Partnerships visual

Partnerships

You'll benefit from our decades of experience in the industry, to unlock perks & upgrades for your clients at hotels around the world.

  • Preferred partnerships and invite-only memberships with hotel brands

  • Perks at over 4,500 hotels and cruises worldwide

  • Increased commission at partner properties

  • Exclusive rates

Marketing visual

Marketing

We've got data-driven marketing resources and shareable assets to make you look like a star.

  • Easy-to-follow marketing plan

  • Designer-made email & social media templates

  • A dedicated profile page on Fora's website

  • Your own @fora.travel email address

Booking visual

Tools

We’re using the latest technology to build tools that make being a travel advisor easier than ever.

  • IATA# (license to sell travel) icon

    IATA # (license to sell travel)

  • Booking platform icon

    All-in-one booking platform

  • Client Management Icon

    Client management tools

  • card collection icon

    Client card collection & storage

Payments visual

Payments

We handle every aspect of getting you paid — so you can focus on the fun part.

  • Supplier invoicing

    Commission payouts every two weeks

  • Commission & payment collection

  • Partner invoicing & admin support

  • Net rate & planning fee collection

Apply to join Fora & get everything you need to succeed

You qualify for our free plan if:

  • You've been actively selling travel for at least three years

  • You've booked a minimum of $300,000 in travel

Not quite there yet? Not to worry: apply now for our traditional plan and we'll help you get there.

Icon
$0
per year
  • Start at 70% commission split
  • Live training and mentorship
  • Access to 4,500+ preferred partners
  • Custom marketing tools
  • Global community of travel pros

Select a booking example to see how much you could earn

Pro-tip: You can also enter your own numbers.

Furnished room

Your best friend’s hotel staycation

Beach with cruise

Your parents’ cruise

Giraffe outside vehicle

Your colleague’s safari

Woman sitting on holiday home in Italy, Borgo Gallana

Your custom adventure

Booking Cost

$

Commission Rate *

$10

Commission Earned

$0

You Keep 70%

$0

* Different travel brands offer different levels of commissions, typically ranging from 10-28%. On average, you can expect a 12% commission on bookings. Fora Advisors take home the majority (70%) of each commission and Fora keeps a small portion as your host agency. We'll take care of all of the nitty gritty back-office admin of chasing your commission & invoicing the travel partner.

Easy to get started

Become a Fora Advisor in just a few easy steps. Most advisors' applications are accepted within a week, and they book their first trip one week after that.

  • Icon

    Apply

    Submit your email & take our survey to share more about yourself.

  • Icon

    Join Fora

    Once your application is accepted, sign up for one of our membership plans.

  • Icon

    Book Travel

    Get everything you need to go from travel-lover to professional advisor.

Apply to join Fora today & get everything you need to succeed

Book just $360/month in travel and you’ll cover your subscription fees. Everything after that is your profit to keep.

Still have questions? We got you.

You qualify for our free plan if you've been actively selling travel for at least three years and have booked a minimum of $300,000 in travel.

A Fora Advisor is a modern travel agent. Fora Advisors earn money by selling and booking trips. They work with clients to understand their vacation needs and handle all the travel arrangements, from booking a staycation hotel to planning a honeymoon. Learn how to become a travel agent.

The terms travel agent and travel advisor are used interchangeably. The original term was ‘travel agent,’ but the industry has gone through a bit of a rebrand to showcase the breadth of work that a travel advisor does. We use both! 

Fora Advisors are consultants and advocates for their clients, planning travels large and small. A Fora Advisor has access to all of Fora’s training resources, including seamless technology (which makes booking a breeze) and access to experts with destination expertise. Even better, Fora Advisors don’t have to worry about tracking commission payments or invoicing travel partners. We handle all of that, so our advisors can focus on the fun stuff.

A travel agent is someone who sells, curates and books travel. To do so, they typically work under a host agency, such as Fora. Travel agents consult with clients on where to go, what to do and where to stay, and earn commission from booking hotels, cruises, experiences and more. In addition to planning and booking trips, agents communicate with hotels and other partners (tour companies, cruises, etc.) to ensure each trip goes smoothly.

Fora is a host agency, and all of our advisors are automatically licensed to sell, book and plan travel as soon as they join our membership program. Fora offers a business-in-a-box solution to set you up with everything you need to succeed as a travel advisor, ranging from expert-led training to commission tracking & payments, seamless tech to make bookings a breeze and more.

The first step to become a travel agent is to apply to join Fora. Enter your email on this page and you’ll be prompted with a survey to tell us more about yourself. Once you apply, we’ll be in touch if it’s a good fit. From there, you’ll be able to sign up with our membership program and start booking from day one.

Some travel agents work in an office, but Fora Advisors can work from anywhere. All you need is a passion for travel, a WiFi connection and a can-do attitude — and a few potential clients in your network don't hurt either. Whether you’re after a rewarding side hustle or are looking for a totally fun new career (or something else entirely), Fora has your back. We meet you where you’re at.

Some Fora Advisors focus solely on booking hotels, while others offer full itinerary planning including and on-the-ground experiences (tours, activities, transportation…). In addition to hotels, advisors can book villas, cruises, yacht charters, vacation packages, all-inclusives, car rentals, travel insurance and private aviation.

All over! You name it, we book it. Our advisors book vacations to Costa Rica (a community favorite), Paris, Montana, all around the Caribbean, Australia and beyond. No destination is off-limits (yes, Fora Advisors even book travel to Antarctica).

Fora has partnered with more than 4,500 hotels, meaning our advisors have access to exclusive upgrades & perks at 4,500+ properties around the world, many of which belong to prestigious collections including Virtuoso, Four Seasons, Rosewood and more. We work with both high-end luxury partners as well as lifestyle boutique partners. At Fora, it’s all about meeting your clients where they're at.

Fora travel advisors get paid by earning commissions from their clients' trips — usually from hotel and travel bookings. Travel partners typically pay the agent 10 to 15 percent of the total cost, but sometimes more (depending on the brand and type of partner). 

Unlike at other agencies (where travel advisors frequently have to chase their own commission), we're proud to offer a full-service, backend commission-management department. We pay out commission once your client has finished their trip. The process is seamless, but don't just take our word for it: hear directly from Fora Advisor Amna Ismail in this article from TravelAge West.

Fora Advisors take home the majority (70 percent) of each commission, and Fora keeps a small portion (30 percent) as the host agency. After you book more than $300k in commissionable travel in a calendar year, the split changes to 80/20.

At Fora, never. Book as much or as little as you want, on your own terms.

Right away! Once you’ve signed up and joined an onboarding call, you will be set up with our IATA number and can start selling ASAP. No need to wait.

Yes! Booking travel is a great way for creators to generate another income stream. It is important to note that the role of a Fora Advisor is rooted in planning and booking travel, which is different from an affiliate program.

Absolutely! We are ready to welcome experienced travel agents to our community. There’s something for everyone here.

Nope! We never require advisors to recruit other advisors, and our advisors’ earnings come from booking travel. Advisors don’t profit off of anyone else’s bookings. Fora Advisors are independent contractors and earn commissions on their own, without any contingencies, limits or minimums. And, advisors can cancel their Fora subscription and stop booking at any time. No questions asked.

Yes. Fora has E&O Insurance coverage that extends to you upon joining.

As part of joining Fora, you will be a 1099 independent contractor. You do not need to have an LLC to sign up with Fora. Should you want to, though, you can onboard with Fora as an LLC, rather than an individual contractor.

Sign up! Enter your email on this page and you’ll be prompted to complete a detailed survey on your travel style and experience. If you meet our criteria, we'll get you onboarded and show you the ropes, so you can start booking travel in no time.