Images courtesy of Summer Orlow
When I think of Maui, I think of coconut-scented breezes, (made more coconutty thanks to my SunBum sunscreen), spontaneous rainbow sightings, and the kind of natural beauty that makes you wonder if you accidentally walked into a desktop screensaver.
This island has a way of stealing your heart—and if you’re lucky, someone might even propose to you right on the beach (I speak from experience: D.T. Fleming Beach Park, January 2022. It was magical). As someone who’s explored every twist and turn of the island (and has family in the charming Upcountry town of Makawao), here’s my take on the musts, the hidden gems, and the moments that make Maui unforgettable. You’ll leave lighter, brighter, and maybe a little saltier—in the best possible way.
Start with the icons
You can’t visit Maui and skip the classics. Snorkeling at Molokini Crater? Do it. Sunrise on Haleakalā? Worth every pre-dawn yawn. Drive the Road to Hana with snacks in tow—don’t miss Waiʻānapanapa State Park’s dramatic black-sand beach, blow holes, and cliffside trails (all some of the best things to do in Hawaiʻi in general). Take in the sweeping views with a hike at ʻIao Valley State Park and catch the sunset cliff-diving ceremony at Black Rock on Kāʻanapali Beach.
Adventure island, adrenaline optional
Images courtesy of Summer Orlow
Whether you want to kick it or kick things up a notch, Maui delivers. Take a sunset sail with Trilogy Excursions, my personal favorite, or go horseback riding at Ironwood Ranch. Kapalua’s zipline is the only dual-line course on the island, and you’ll get incredible coastal views. For more outdoor thrills, try ATV rides, kayak tours, surf lessons, or cycling down Haleakalā’s slopes.
Relaxation mode
If your idea of a dream vacation involves doing absolutely nothing—Maui’s got you covered. Napili Bay is one of the calmest, most swimmable beaches on the island. Ironwood Beach and Slaughterhouse Beach are perfect for shelling, sunbathing, and being gloriously off the grid. For a spiritual reset, book a session at Pink Moon Ora, a small business that offers sound baths, spiritual healing, crystals, meditation, tarot reading, reiki treatments, and good vibes.
Makawao & Upcountry charm
Makawao is Maui’s artistic cowboy town, where you can sip coffee, browse galleries, and grab a legendary cream puff from T. Komoda Store. Don’t miss nearby adventures like the Waihou Spring Trail, the goat cuddles and cheese tastings at Surfing Goat Dairy, or the floral fields of Aliʻi Kula Lavender Farm. You might even catch the Jacaranda trees in full bloom if you’re visiting in spring.
Paʻia & North Shore finds
Images courtesy of Summer Orlow
Surf-town cool meets laid-back vibes in Paʻia. Grab the best mahi or ono sandwich of your life, shop surf stores, and pop into Mana Foods for the ultimate natural grocery run. Nearby Ho'okipa Beach Park is a hotspot for windsurfing (and turtle spotting!), while H.A. Baldwin Beach and Baby Beach are local favorites. Don't miss a weekend visit to the Upcountry Farmers Market in Kula or the Wednesday night Maui Swap Meet for handmade crafts and snacks.
Kapalua, my forever favorite
Kapalua is where I got engaged—so yeah, I’m biased, but it’s also stunning. Hike the Kapalua Coastal Trail, grab sunset drinks at Merriman’s (trust me), or catch the Kapalua Wine & Food Festival in June.
Golfers: Tee off at the Bay Course or Plantation Course, home to the Sentry Tournament of Champions each January. Staying at The Ritz-Carlton Maui, Kapalua is a no-brainer if you plan to attend this annual event! While you’re there, don’t miss the Lei Poʻo-making workshop—it’s free with your stay and feels like getting a warm floral hug straight from the heart of Hawaiʻi.
Where to eat in Maui: foodie highlights you’ll dream about
Images courtesy of Summer Orlow
Banyan Tree at the The Ritz-Carlton Maui, Kapalua: Sunset dinner with ocean views and a menu that celebrates local ingredients.
Tin Roof Maui (Kahului): Local grindz like mochiko chicken from chef Sheldon Simeon.
Haliʻimaile General Store (Makawao): Upcountry charm and upscale dishes.
Sea House (Napili): Breezy, beachfront, and beyond satisfying.
Plantation House (Kapalua): Come for lunch, stay for the views.
Island Vibes Cafe (Napili): Shave ice, matcha, açaí bowls—it’s got it all.
Monkeypod Kitchen (Kaanapali & Wailea): For happy hour mai tais and an awesome farm-to-table menu.
More things to do in Maui to fill your days (or not)
Images courtesy of Summer Orlow
Whale watching in winter and spring is a must.
Moana Glass in Lahaina offers incredible glassblowing experiences.
Maui Ocean Center is fun and educational for all ages.
Hop on a narrated tram tour through fruit groves at the Maui Tropical Plantation.
Attend a Luau! Check out Old Lahaina Luau for a traditional hula and feast, or The Ritz-Carlton Kapalua’s Tales of the Kapa Moe Luau for an elevated luau experience.
Shop at Whalers Village and The Shops at Wailea.
Take a helicopter tour or parasail for epic views.
Try an outrigger canoe tour to snorkel and paddle with a cultural twist.
Book a couples’ spa treatment or rooftop stargazing session at the Hyatt Regency Maui (they offer nightly shows and a “Tour of the Stars” program using a telescope led by a Nasa ambassador).
Check out Nakalele Blowhole for gorgeous coastal views and a water show. The blowhole shoots water up to 50 feet in the air. Don’t miss the heart-shaped rock nearby for a romantic photo op.
Explore local artisan markets for jewelry (check out Puka Maui) and handmade goods.
Beach-hopping bonus round
Makena Cove (Secret Cove): Wild, undeveloped, and jaw-dropping.
Palauea Beach- White Rock (Wailea): Calm waters, public access, some shaded coves.
Napili Bay: Calm crescent bay perfect for families,couples, snorkeling, and swimming.
Honolua Bay: Great for snorkeling when the waters are calm. Great surf spot during the winter months
