Advisor - Sam Growdon

Sam Growdon

She/Her
Fora X tier badge
  • Based in icon

    Based in Hong Kong

  • Languages spoken icon

    French & basic Japanese

  • Minimum booking icon

    Trips starting at $400/night

Ask me about

Luxury Travel
City Travel
Safari
Asia
Africa
Europe

My Story

South African-Born, Hong Kong-based, travel-obsessed Global Citizen. Creative Director turned Travel Advisor with a love of art, design, fashion and yoga. Mantra: Travel opens the hearts and minds of every human.

Travel Style

A city-girl who thrives on finding unique places and experiences. The history, art, architecture, and human stories we learn while traveling excite me. I’m obsessed with beautifully designed hotels, trying new foods, testing my language skills, and soaking in the culture of new and unique places. I use my experience of visiting 50+ countries and living in 6 to design personally curated itineraries and immersive experiences that go beyond typical tourism.

Stay connected

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Reviews (50)

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Robert G.

travel to Istanbul

4 days ago

Sam is outstanding! She understood our requirements exactly and matched the accommodation and tours perfectly to our budget and interests. We had the most fabulous holiday, perfectly balanced with sight seeing and beach time!

S

Simon Y.

travel to Thailand

19 days ago

Sam is always very helpful - super responsive and knowledgeable. Even for things she does not have first hand experience with, she goes out of her way to do research to find an answer. I would definitely recommend booking with Sam's help!

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Robert V.

travel to China

5 months ago

Sam Growdon planned an exceptional trip for us across Shanghai, Shenzhen, and Hong Kong, and every detail reflected her care and expertise. From our stay at Capella Shanghai in the French Concession, to the Mandarin Oriental in Shenzhen, to Rosewood Hong Kong, each property was thoughtfully chosen and perfectly suited to the rhythm of our journey. The logistics were seamless — including arranged car travel from Shenzhen to Hong Kong, which turned what could have been a complicated border crossing into a smooth, stress-free leg of the trip. Sam clearly knows this part of the world inside and out, and her recommendations consistently hit the mark.

If you’re planning travel in China or Hong Kong, I can’t recommend Sam highly enough. She delivered an experience that exceeded expectations at every turn, and we’re already thinking about where she’ll take us next.

A

Andrew H.

travel to Hong Kong

6 months ago

Sam at Fora really paid close attention to what we were looking for out of this trip to Hong Kong. From accommodations to experiences, Sam crafted a trip we will cherish! When Sam at Fora curates a trip for you, it’s as if a local is planning your itinerary. A special nod to Ashley, @hkfoodcrawlers, that food tour was special!

M

Maxime F.

travel to Japan

6 months ago

Sam was great. Very communicative, knowledgeable and easy to work with. She also knows Japan very well. I highly recommend her.

Travel ideas (8)

Travel photos

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