Advisor - Alex Sallis

Alex Sallis

She/Her
Fora X tier badge
  • Based in icon

    Based in San Diego, California

  • Based in icon

    English

  • Based in icon

    Trip budgets start at $400/night

Ask me about

Group Travel
Italy
Japan
Costa Rica
Honeymoons
Luxury Travel

My Story

I founded Echo Travel Co. on the idea that the best trips don’t just look beautiful, they resonate long after you return home. Based in Southern California, I’m a lover of travel, wellness, mezcal margaritas, and, of course, beautiful hotels. I’m endlessly inspired by discovering new cultures, special destinations, and the hotels and neighborhoods that bring a trip to life.

Travel Style

I design trips that balance beautiful hotels, unique experiences, and thoughtful logistics. I gravitate toward boutique hotels, design-forward resorts, and properties known for exceptional service and a strong sense of place.

Location matters just as much as the hotel itself. When the destination allows, I love recommending hotels in walkable neighborhoods that make it easy to explore and truly experience where you are.

Some clients simply want help booking the perfect hotel, while others prefer a fully curated itinerary with activities, transportation, and day-to-day planning. Either way, my goal is the same: to create travel experiences that feel effortless and truly resonate.

Stay connected

  • Find Fora Advisor on Instagram
  • Find Fora Advisor on Website

Reviews (18)

10 months ago

Alex was fabulous. We would have never considered traveling to Ischia and boy am I grateful that she recommended it. Her communications were so timely and each email made me more and more excited about the trip. I am someone who would previously spend hours on Google researching for a trip, but she handled everything and gave me SO much time back. I have raved about this experience to friends and could not recommend her enough.

J

Jessica M.

10 months ago

We've planned two previous trips to Europe. At the time, I was pretty proud of myself for all my planning and logistics management, but honestly, it was stressful, time-consuming, some of our hotel choices could have been better, and I had notes and spreadsheets everywhere that I had to carry with me. I would 100% book with Alex again. Every recommendation was perfect. I loved the convenience of the itinerary app and getting her insights on the best areas to stay in each city (one of the hardest parts of planning a trip in an unfamiliar region). She was enthusiastic, responsive, and helpful. I'm so glad she recommended the DayTrip transports. I would have booked a rental car and made my husband drive through the wild streets of Sicily (and we probably would have been stressed and argued!) if it hadn't been for Alex's recommendation. We have recommended Alex and Fora Travel to so many people over the past year and would 100% love to work with her again. Thank you!

a year ago

Perfect planning and very useful recommendations. Very competent and always answers questions immediately. Definitely a strong reason to plan the next journey with Alex again.

B

Brianna S.

a year ago

When we started planning our dream honeymoon to Japan, we felt overwhelmed & unsure where to start. Bringing Alex on board was seriously the best decision we could have ever made! After meeting with us she got right on making a detailed & fun itinerary for us & held our hands every step of the way through bookings, train tickets, & hotel recommendations. We genuinely wouldn’t have been able to do this trip without her & would highly recommend her for all your vacation planning needs. She gets it & was extremely responsive throughout the whole time leading up & during.

a year ago

Alex was THE BEST. She was prompt, understanding, gave us so many options and really listened to what we wanted out of our trip. Not only did she help with our trip she went out of her way with advice for wedding hotel block booking and checked in during our trip. She was also able to help us with last minute reservations. We plan on utilizing Alex for our future trips

Travel ideas (12)

Travel photos

People having variety of foods
Travel advisor posing on a lakeside
Sea and seaside view
Travel advisor posing
Variety of food

Sign up for Alex 's email list

Stay in-the-know with the latest from Alex , including travel recs, hotel features & exclusive perks.

By sharing your email address, you agree to Fora's Terms of Use and Privacy Policy.