The terms travel agent and travel advisor are used interchangeably. The original term was ‘travel agent,’ but the industry has gone through a bit of a rebrand to showcase the breadth of work that a travel advisor does. We use both! 

Personally, we like to think of Fora Advisors as next-generation travel agents. Sure, we earn money by selling and booking trips, but it’s so much more than a transaction. Fora Advisors are consultants and advocates for their clients. We work with clients to understand their vacation needs and handle all the travel arrangements, from booking a staycation to planning a honeymoon. 

A Fora Advisor has access to all of Fora’s training resources, including seamless technology (which makes booking a breeze) and access to specialists with destination expertise. Even better, Fora Advisors don’t have to worry about tracking commission payments or invoicing travel partners. We handle all of that, so our advisors can focus on what they love: building their business in travel.

A travel agent is someone who sells, curates and books travel, typically working under a host agency (like Fora). Travel agents consult with clients on where to go, what to do and where to stay — and earn commission from booking hotels, cruises, experiences and more. In addition to planning and booking trips, agents communicate with hotels and other partners (tour companies, cruises, etc.) to ensure each trip goes smoothly.

Fora is a host agency and all of our advisors are automatically licensed to sell, book and plan travel as soon as they join our membership program. Fora offers turn-key infrastructure, tools and resources to get you set up with everything you need to succeed as a travel advisor, including expert-led training, commission tracking and payments, seamless tech to make bookings a breeze and more.

The first step to become a travel agent is to apply to join Fora. Enter your email on this page and you’ll be prompted with a survey to tell us more about yourself. Once you apply, we’ll be in touch if it’s a good fit. From there, you’ll be able to sign up with our membership program and start booking from day one.

Some travel agents work in an office, but Fora Advisors can work from anywhere (the flexibility we offer is one of the reasons our advisors love us). All you need is a passion for travel, a WiFi connection, an entrepreneurial mindset and a roll-up-your-sleeves attitude — and a few potential clients in your network don't hurt either. Whether you’re looking for a flexible way to monetize your love for travel, looking to build a travel business or are a seasoned veteran in the industry, you can call Fora home.

Some Fora Advisors focus solely on booking hotels, while others offer full itinerary planning including and on-the-ground experiences (tours, activities, transportation…). In addition to hotels, advisors can book villas, cruises, yacht charters, vacation packages, all-inclusives, car rentals, travel insurance and private aviation.

If you can dream it, you can book it. Our advisors book vacations to Costa Rica (a community favorite), Paris, Montana, all around the Caribbean, Australia and beyond. No destination is off-limits (yes, Fora Advisors even book travel to Antarctica).

Fora has partnered with more than 5,000 hotels, meaning our advisors have access to exclusive upgrades & perks at 5,000+ properties around the world, many of which belong to prestigious collections including Virtuoso, Four Seasons, Rosewood and more. We work with both high-end luxury partners as well as lifestyle boutique partners. At Fora, it’s all about meeting your clients where they're at.

Fora travel advisors get paid by earning commissions from their clients' trips — usually from hotel and travel bookings. Travel partners typically pay the agent 10 to 15 percent of the total cost, but sometimes more (depending on the brand and type of partner). 

Unlike other agencies (where travel advisors frequently have to chase their own commission), we're proud to offer a full-service, backend commission-management department. We pay out commission once your client has finished their trip. The process is seamless, but don't just take our word for it: hear directly from Fora Advisor in .

Fora Advisors take home the majority (70 percent) of each commission, and Fora keeps a small portion (30 percent) as the host agency. After you book more than $300k in commissionable travel in a calendar year, the split changes to 80/20.

At Fora, never. You're empowered to book in accordance with your schedule, and on your own terms.

Right away! Once you’ve signed up and joined an onboarding call, you will be set up with our IATA number and can start selling ASAP. No need to wait.

Yes! Booking travel is a great way for creators to expand on their travel income streams. It is important to note that the role of a Fora Advisor is rooted in planning and booking travel, which is different from an affiliate program.

Of course! As professional travel advisors ourselves, we’re excited to welcome experienced travel agents to our community. We’re advisor-centric to our core, so there’s something here for everyone, no matter where you are on your advisor journey.

Nope! We never require advisors to recruit other advisors, and our advisors’ earnings come from booking travel. Advisors don’t profit off of anyone else’s bookings. Fora Advisors are independent contractors and earn commissions on their own, without any contingencies, limits or minimums. And, advisors can cancel their Fora subscription and stop booking at any time. No questions asked.

Yes. Fora has E&O Insurance coverage that extends to you upon joining.

As part of joining Fora, you will be a 1099 independent contractor. You do not need to have an LLC to sign up with Fora. Should you want to, though, you can onboard with Fora as an LLC, rather than an individual contractor.

We charge advisors a monthly ($49) or annual ($299) subscription fee, which includes the cost of Fora’s technology platforms, certified training, admin support and our community app. We’ll set you up with everything you need to succeed, from your first booking to your 1,000th and beyond.

Sign up! Enter your email on this page and you’ll be prompted to complete a detailed survey on your travel style and experience. If you meet our criteria, we'll get you onboarded and show you the ropes, so you can start booking travel in no time.